An AI marketing agent that turns one goal into posts, emails and slides
TobyBot is an agentic bot. Tell it the goal, like "four LinkedIn posts from this launch brief", and it reads your brief and tone guide and drafts them for you to edit.
Write the LinkedIn postLinkedIn
Draft the customer emailGmailResult ready
One brief in, drafts for each channel out
Most marketing work is one message in different shapes. A post, an email, a slide, a page. You write the brief once, and TobyBot plans which pieces to make and drafts each one.
Because the brief is plain words, changing the angle means changing a sentence. Nobody rebuilds a workflow.
- Templates for LinkedIn posts, email, content and slides
- Drafts land in the tools you already use
- Your tone guide and past posts sit in the knowledge base
What marketing teams hand over
LinkedIn posts
Turns a brief into a post for your page.
Campaign emails
Drafts the email from a short request and your product notes.
Articles and pages
Drafts from a brief and your own documents.
Documents
Decks for sales and events
Drafts slides for a launch or a webinar.
Slides
Facebook and Instagram posts
Drafts posts for the Meta accounts you connect.
The weekly numbers summary
Reads the export you drop in Drive and writes up what changed.
DocumentsEvent follow-ups
Drafts the thank-you email and the recap post after a webinar or an event.
Case study drafts
Turns your interview notes into a first draft of the story for your team to edit.
Documents
An example run: four LinkedIn posts from one brief
Opens the launch briefReturns the brief and the product notes saved beside it.DriveDrafts four postsWrites one post for each angle in the brief.LinkedInResult ready. Save it as a bot and run it again next month.
The roles behind an AI marketing agent
Three of the five roles in every workspace do most marketing work.
Growth
Drafts the posts and the outreach, working from your connected accounts.
Studio
Drafts the decks, pages and visuals.
Knowledge
Keeps your brand documents searchable, so drafts can follow your tone guide.
Read before you set the first goal
Our guide covers what to hand over first, what stays with your team and the Australian rules that apply to marketing messages.
AI agents for marketing teams
What to hand over first, what to keep and how to test an agent on last month's work.
Automate a weekly report
Set up a weekly summary that runs on a schedule.
What an AI marketing agent costs in TobyBot
Pro is $59 a month for 2 users and 10k AI credits. Team is $299 a month for 10 users and 50k AI credits, with priority support. Enterprise is talk to sales. Agents are unlimited on Pro and Team. Plans are set out on the pricing page.
AI marketing agent: frequently asked questions
What can an AI marketing agent do?
It can draft the posts, emails, articles and decks your team writes every week, and write up reports from the exports you already pull. It works through your own tools and hands back a draft for a person to read.
Which marketing tools does TobyBot connect to?
Native connectors cover Google (Gmail, Calendar, Drive, Maps), Microsoft (Outlook, Teams, OneDrive), Meta (Facebook, Instagram) and LinkedIn. Other tools, such as an analytics or ad platform, connect through an MCP server.
Will the drafts sound like our brand?
Upload your tone guide and your best past posts to the knowledge base. Agents search those documents while they draft. A person should still read each draft.
Can I reuse a marketing task every week?
Yes. Save a goal as a bot, then run it again or start it on a schedule, from a webhook or on a new Gmail message.
Can TobyBot make slides and visuals?
The Studio role drafts decks, pages and visuals, and Slides is one of the eight templates. Treat what comes back as a first draft for your designer or marketer to finish.
Keep reading
TobyBot for sales
Lead replies, call briefs and follow-up drafts.
The TobyBot AI agent builder
Set a goal and save it as a bot.
TobyBot pricing
Pro, Team and Enterprise in full.
Bring this week's content brief.
Book a demo and we will turn it into drafts while you watch.